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About Alex Exarchos


Dear friend, I warmly welcome you to my online home!

I appreciate you stopping by to learn about who I am and what I do in this life.


Quick Bio


Family and basic personal info

I was born some 40 years ago in Athens, Greece where I spent most of my life until my early 30s. While I still visit my hometown frequently, my current primary residence is in Frankfurt am Main, Germany, where I have been living with my wonderful partner, Hanna, since 2012.

My parents are still happily married and are presently enjoying their retirement. My dad used to be a medical doctor (Ob-gyn) while my mother worked as an English language teacher.

I also have a younger brother who is an electrical engineer. He recently got married and he and his wife made me a very happy uncle.

Academic background 

My bachelor studies were in Business Administration, with a specialization in Finance and Accounting. I later acquired an Master's degree in Human Resource Management.

Interests and Passions

  • Personal Awareness and Development
  • Writing (I have published 6 books, the most recent being "Who Are You?")
  • Coaching
  • Online Marketing
  • Arts; especially Literature, Film, Music and Theatre
  • Travelling

 Some of my favorite books

  • “Are you ready to succeed?”, by Srikumar Rao
  • “Awareness”, by Anthony DeMello
  • “The Power of Now”, by Eckhart Tolle
  • “Tested Advertising Methods”, by John Caples
  • “Scientific Advertising”, by Claude Hopkins

My top five values (in no particular order) are:

  • Creativity
  • Freedom
  • Productivity
  • Spirituality
  • Fun

My Personal Story: How I Discovered My True Self And Life's Purpose


It was not so long ago when I took the decision to stop pretending that I am someone I could never be and instead focus my efforts on what truly makes my heart sing and fills my days with meaning and vitality.

This is how I started my exciting and transformational journey in the areas of personal development, spirituality, coaching and writing. This journey took me to places I previously could have never even imagined they existed, and enriched my overall life experience in astonishing ways.

Most importantly, I realized that the absolute freedom that I always thought I needed to find somewhere outside of me, had been within me and available for me to use it all along. Moreover, I also understood that I was not privileged in this area. True freedom is to be found within every human being, including, of course, you.

And when I recently discovered, understood and began to apply the key principles of online marketing, I became able to promote all that is truly dear to my soul, and connect with the people who truly resonate with the products and services I offer.

But let’s take a step back.

Allow me to give you the whole picture of who I used to be and what led me to the fascinating place I find myself today.

With a middle-class background and being nurtured within an environment that encouraged and pushed me to concentrate on securing a conventional, predictable, and of course well-paid job, it’s no surprise I took all the textbook steps in achieving exactly that objective.

I was a straight-A student throughout school, graduated with honors from college and managed to enter and relatively quickly progress in the corporate rat race.

Eventually, I was able to score in my early 30s a very secure position in a highly respected international financial institution, which enabled me to earn a 6-figure yearly net income.


In the dungeon-like corridors of the esteemed financial institution, where I landed a "cushy" job

According to my close environment’s and society’s standards, I had “made” it. My life should have been nothing less than blissful from that point onwards.

Nothing, of course, was farther from the truth.

I already knew at that time that my job was out of sync with my core values and barely aligned with my true passions and talents. Yet, I mistakenly thought that I could adopt a “Dr. Jekyll and Mr. Hyde”, “split-life" - and "split-personality” - approach, according to which:

  • In my "day” life, I would be the model employee for my company, performing as was expected from me, and along the way (why not?), based on my track record and proven expertise, I could reach the highest rungs of the corporate ladder;
  • In my “nights and weekends” life, I would focus on the things that I truly love and fulfil me.

This (bizarre, but sadly very common for so many people these days…) scheme worked surprisingly well for a little while, before it unavoidably revealed itself for the overkill it truly was.

With increasing hours spent at the office, excessive and unbearably mundane workload, growing responsibilities and general corporate insanity spiraling out of control, I eventually found myself on the verge of total burnout. This was an overwhelmingly dark period in my life, which lasted longer than it should have and which I would wish for no human being to ever go through in their lives.

I was miserable, depressed, constantly anxious and stressed. My health and physical condition starkly deteriorated.

And when I started entertaining dark, self-destructive thoughts, I realized I had hit rock bottom.


"Desperate" Alex, somehow managing to look funny, even at his darkest hour

Fortunately, just at the right moment, I was blessed enough to have the right people at my side and ask for help. I underwent through a much needed physical and psychological treatment and I managed to take a sabbatical from my grinding job for a few months.

This is when things started to turn around for me.

I now had much more time at my disposal to immerse myself into all these things the true me had always been yearning for.

In doing so, I realized, without any doubt whatsoever, that the crucial step EVERYONE must take in one’s life is to understand the true nature of their innermost self.

Let me pause for a moment here this story-of-my-life-in-a-nutshell and ask:

Isn’t it beyond insane that nobody ever taught us, when we were young and it really mattered, that the number one, most essential task of our life is to find out who we truly are?

Needless to say, my question is rhetorical…


(By the way, since you're still reading these lines, I know you fully resonate with me and you probably nod your head in complete agreement with what I just said.

Moreover, I would guess It’s likely you have experienced, or currently experience, a similarly unpleasant situation in your life.

If that's indeed the case, please, keep on reading, as there is light at the end of the tunnel, I assure you)!


So, this was the point at which my life really changed. It was marked by my embarking on my self-awareness and, simultaneously, self-transformation journey.

As my mindset was radically shifting, all other aspects of my life followed suit.

My health improved spectacularly, on the outside (I lost about 20 kilos or 45 pounds in less than one year) and on the inside. My general outlook and attitude towards life became much more accepting and optimistic. My relationships with other human beings,  both close and not so close to me, improved, my productivity soared, and my creativity simply exploded: by early 2021, I have already written and published six books (you can find more info on all of my books in my writer's website).

Now my period of rebirth – and this I must emphasize – was not without its setbacks.

I discovered that our personal evolution process is never a linear one. Instead, it follows a pattern whereby for every two steps forward, there is one step of regression. This is only natural, and everyone undergoing such process should be aware of this factor and not be fazed by it.

And what eventually took my game to a whole new level was when I discovered and started applying the secrets of online marketing.

I now understood how to monetize my true passions and interests. I learned practical and easier than you could imagine ways to best promote the products and services I have produced myself, or which I genuinely believe in and resonate with.

This knowledge also empowered me to create this very website that you presently honor with your visit.


Representative sample of my new work and life style (Punta Cana Beach, Dominican Republic)

Dear friend, without meaning to sound didactic, I firmly believe, and know, that all important events in our life are not meant to make us happy or sad.

They are rather meant to take us out of our comfort zone, so that we can wake up to realizing who we truly are and afterwards align all key domains of our life with our true self.

And this is exactly the underlying common theme of all the diverse products and services I offer and promote.

Each one of them, in its unique way, is focused on helping you discover this pure and vibrant Flow deep inside you.

Once you get ahold of this always available Flow and harness it, believe me, you can make your wildest dreams come true.

And if this sounds too outlandish to you, I hear you. Yet, what I can assure you is that the direct and practical aspects of this approach are immediate and immensely rewarding!

Now, I would be lying if I claimed that no effort is required from your side and that you can achieve all you ever dreamt of overnight.

However, what I can say, is that your road to a life of constant evolution, true freedom and blissful fun is much closer than what your perceived "past story" or society’s conditioning would have you believe.

I could still go on for pages on this, but I am sure I would tire you.

So, I warmly invite you at this point to browse through my website and check the material I offer. Most of it is completely free of charge. Please be mindful when doing so and judge for yourself whether and to what extent something can be helpful for you.

And never, absolutely never, hesitate reaching out to me for whatever you may wish to ask or discuss!

It's no secret, of course, that this is my business website and I'm making a living out of it. And I would be thrilled if you would be able to find in here products that are of such interest and meaning to you that you would be willing to spend your hard-earned money on.

This being said, I want to avoid creating any impression that I'm only interested in you as “potential unit of sale”. I know you are an unrepeatably unique human being. Therefore, having you here in my digital home is alone a great pleasure and honor to me. I mean it.

Allow me to leave you, for now, with a quote from my first book, titled “MONO”:

 “There is no shortcut from dreams to reality;

There are endless shortcuts from reality to dreams”

I'm sure I'll see you on the other side!

Yours sincerely,